A2 Strip Posters Printing in London

A Comprehensive Guide:

Introduction

A2 strip posters are a popular and effective marketing tool, commonly used for promotional campaigns, event advertising, and retail displays. Their large format, combined with eye-catching graphics, makes them ideal for businesses looking to attract attention in high-traffic areas. In London, a bustling metropolis with a diverse consumer base, A2 strip poster printing services are widely available. This article explores the benefits, applications, printing options, and where to find affordable and high-quality A2 strip poster printing in London.

What are A2 Strip Posters?

A2 strip posters are vertically or horizontally oriented printed materials that measure 420mm x 594mm. These posters are known for their elongated format, making them ideal for narrow display spaces such as shop windows, public transport stations, and street advertising boards. Strip posters often feature bold typography, vibrant colors, and high-resolution images to maximize visibility and impact.

Benefits of A2 Strip Posters

1. High Visibility

• The unique shape of A2 strip posters ensures they stand out in crowded areas.
• Ideal for street-level advertising where passersby can easily spot them.

2. Cost-Effective Marketing

• Compared to digital advertising, posters are a one-time investment with long-lasting exposure.
• Bulk printing reduces the per-unit cost, making them affordable for businesses of all sizes.

3. Versatility

• Suitable for indoor and outdoor applications.
• Can be displayed in shopfronts, billboards, exhibition halls, and transit locations.

4. Customizable Designs

• Businesses can tailor designs to match their branding and campaign objectives.
• Various finishing options like gloss, matte, or UV coating enhance durability and appeal.

Applications of A2 Strip Posters

1. Retail Promotions

• Clothing stores, supermarkets, and electronic shops use A2 strip posters to highlight sales and new arrivals.
• Placed at entrance doors, checkout counters, and display windows to attract customers.

2. Event Advertising

• Concerts, festivals, and exhibitions use A2 strip posters to create awareness and boost ticket sales.
• Commonly displayed at train stations, bus stops, and entertainment venues.

3. Corporate Branding

• Offices and business premises use A2 strip posters to reinforce brand identity.
• Can be used in reception areas, meeting rooms, and trade shows.

4. Public Awareness Campaigns

• Government and non-profit organizations utilize these posters for health campaigns, community programs, and educational messages.
• Ideal for placement in hospitals, schools, and public transportation hubs.

Printing Options for A2 Strip Posters

1. Paper Stock Choices

• Standard Paper (130-170gsm): Lightweight and cost-effective, ideal for short-term use.
• Premium Paper (200-250gsm): Thicker and more durable, providing a higher-quality finish.
• Cardstock (300gsm and above): Best for long-term displays and outdoor advertising.

2. Printing Methods

• Digital Printing: Fast turnaround time, best for small to medium print runs.
• Offset Printing: Cost-effective for bulk orders, offers excellent color consistency.
• Screen Printing: Ideal for custom prints with vibrant colors and unique textures.

3. Finishing Options

• Gloss Finish: Enhances color vibrancy and creates a shiny effect.
• Matte Finish: Reduces glare and provides a sophisticated, professional look.
• UV Coating: Adds an extra layer of protection against moisture and fading.

Where to Get A2 Strip Posters Printed in London

London has numerous printing companies that specialize in A2 strip posters. Below are some of the best options:

1. Local Print Shops

• Many independent print shops across London offer personalized services and quick turnarounds.
• Locations such as Camden, Soho, and Shoreditch have reputable printing businesses catering to creative industries.

2. Online Printing Services

• Websites like Elitepress, Vistaprint, Solopress, and Instantprint offer competitive pricing and nationwide delivery.
• Online platforms allow for easy customization and bulk ordering with doorstep delivery.

3. Specialist Printing Companies

• Large-format printing specialists provide high-quality A2 strip posters with various customization options.
• Companies like The Print Space, Rapidity, and Printwell UK are known for their expertise in professional-grade printing.

Factors to Consider When Choosing a Printing Service

1. Print Quality

• Check reviews and samples to ensure high-resolution printing and color accuracy.
• Consider print shops with advanced printing technology for superior results.

2. Turnaround Time

• Some businesses offer same-day or next-day printing for urgent orders.
• Ensure the service provider meets your deadline requirements.

3. Cost & Budget

• Compare prices from different providers to find the best deal.
• Bulk orders often come with discounts, making large-scale campaigns more affordable.

4. Customer Service

• A reliable printing service should offer design assistance, proofing, and responsive customer support.
• Look for providers with easy ordering processes and good communication channels.

Tips for Designing an Effective A2 Strip Poster

1. Keep it Simple and Bold

• Use clear fonts and high-contrast colors for maximum readability.
• Avoid cluttering the design with too much information.

2. Use High-Quality Images

• Ensure images are at least 300 DPI for sharp printing results.
• Opt for professional photography or vector graphics.

3. Include a Strong Call to Action (CTA)

• Encourage viewers to take action, such as visiting a website, attending an event, or making a purchase.
• Use phrases like “Limited Offer!”, “Visit Us Today”, or “Call Now!”

4. Consider the Viewing Distance

• Use large text and focal elements to ensure readability from a distance.
• Test your design by viewing it from different angles before printing.

Conclusion

A2 strip posters are a powerful marketing tool for businesses, events, and public campaigns. Whether you need them for retail promotions, corporate branding, or public awareness, London offers a wide range of printing options to suit different needs and budgets. By choosing the right materials, printing methods, and design techniques, you can create eye-catching posters that effectively convey your message. With the numerous printing services available in London, finding a reliable provider to meet your requirements is easier than ever.